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BY USE CASE
- Lead Generation & QualificationCapture and qualify high-intent leads
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- SaaS & TechnologyAccelerate product understanding and adoption
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COMPANY
An Entertaining Quiz Contest
Elisa teamed up with Dot.vu to create an Interactive Quiz and better engage with prospects and collect new leads.
2 Weeks
Creation Time
+1, 000 000
Number of Visits
+30, 000
Leads Generated
The Challenge
Elisa faced the challenge of engaging its potential customers more effectively to generate new leads. They constantly need to be on the lookout to innovate and engage customers and attract new ones in unique and memorable ways as a market leader in telecommunications and digital services.
Therefore, to find the right solution, Elisa decided to work with Dot.vu and let us help them achieve their goals with the following objectives:
The Concept and the Solution
Elisa created an Entertaining Quiz Contest to attract new potential customers and create awareness around selected services. Visitors had to answer a series of fun questions that tested their knowledge about the entertainment industry. As the next step, participants that wanted to see their quiz results needed to sign up for an exclusive competition with their name and email where they could win access to selected services for an entire month.
The Result
The Dot.vu team is delighted to have helped Elisa accomplish its goals with the help of Interactive Content. The Entertaining Quiz Contest proved to be extremely helpful for them to better engage with their potential customers and ensure to get new leads for their business.
With the rising digitization and continuously changing customer behavior, it is vital to be at the forefront of innovations and adapt to new trends that enable business growth.
About the Company
Elisa is a telecommunications, ICT, and digital services company operating mainly in Finland and Estonia. They serve over 2.8 million customers and have over 6.2 million subscriptions.
They provide environmentally sustainable services for communication and entertainment and tools for organizations to digitalize their operations and improve productivity.
Company Facts
Industry
Telecommunications
ICT &Visual Communication
Company Size
+5000
Headquarter
Helsinki, Finland
Project
Entertaining Quiz Contest
Related Interactive Experiences
Marketing Games
Quiz
Interactive Contests
Trusted by Leading Global Brands
Brands around the world use Dot.vu to create Interactive Experiences that drive engagement, lead generation, and measurable results.
“The Product Finder campaigns brought remarkable results for Superdrug. Conversion rates rose from an average of 3-4% to an impressive 12-13%, contributing to higher online sales.”
Darren Baker, Ecommerce Design Manager at Superdrug
"This was a new and inspiring way of presenting a new concept to the market – we got a lot of positive feedback and awareness from customers finding this new way of interacting with us both inspiring and fun."
Mina O. Semlali, Marketing Manager Nordics & Baltics at Callebaut
“The Advent Calendar was a massive success for ColorStreet. The Interactive Experience got more than a million visits and brought more than 30 thousand leads.”
Hannah Park, Marketing, ColorStreet
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