Handball Player Type
Hummel created a fun quiz where participants could find out what Handball Player Type they were. The interactive experience was made in relation to a new product launch to spread awareness and entertain their online audience.
Player type quiz
Hummel created a fun quiz where participants could find out what Handball Player Type they were. The interactive experience was made in relation to a new product launch to spread awareness and entertain their online audience.
Founded in 1923, Hummel is a Danish footwear and sportswear brand with deep roots in football and handball. Being one of the oldest team sports brands in the business, Hummel has gone from being German to becoming Danish since the company was founded generations ago.
Founded in 1923, Hummel is a Danish footwear and sportswear brand with deep roots in football and handball. Being one of the oldest team sports brands in the business, Hummel has gone from being German to becoming Danish since the company was founded generations ago.
Concept description
Hummel launched a personality test in 4 different countries where visitors got the opportunity to discover their handball player type. Upon completing the test, the participants were assigned one of the four-player types; the shooter, the captain, the fighter, or the creator. The result could then be shared with friends via social media. Hummel's new handballs shoe Aerocharge 2.0 was also presented together with the result.
Hummel launched a personality test in 4 different countries where visitors got the opportunity to discover their handball player type. Upon completing the test, the participants were assigned one of the four-player types; the shooter, the captain, the fighter, or the creator. The result could then be shared with friends via social media. Hummel's new handballs shoe Aerocharge 2.0 was also presented together with the result.
Want to discuss your project?
Quote
Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt explicabo. Nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit.
Name Surname, position
See other examples
What's you call of the wild?
What's you call of the wild?
Antivirus recommender
Antivirus Recommender
Love Calculator
Love Calculator
Related Content Types
