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Branching Video
Engage your audience like never before with a branching video. Let viewers choose their own adventure in your video.
Branching Video
Engage like never before with a branching video. Let viewers choose their own adventure in your video.
What is a Branching Video
Branching video, also known as “choose your own adventure” video is an interactive experience where viewers embark on their own personalized journey. Unlike traditional videos, which is a linear experience, a branching video is non-linear and can have many different storylines depending on the viewer's choices.
Why you should use it
More engagement
Branching Videos are a great way to engage your audience. Because the viewers are prompted to answer questions or choose what happens next, they are more immersed in the video experience. They are also intrigued and more likely to stay in the interactive experience longer.
Send more targeted emails
You can also choose to place an opt-in form inside your branching video to capture new email subscribers. Once you know what interests them, you can start sending each subscriber more targeted offers via email.
Capture audience insights
The Branching Video - like any other interactive experiences - tracks every choice the viewer makes and registers it. This will help you gain key insights into what interests or engages your audience.
Embed any part. Anywhere.
Run your Branching Video as a stand-alone campaign
or simply embed the parts you need.
Any type you want
With Dot.vu, you have full creative freedom to make any type of branching video you want.
Customize everything from the look & feel, to the functionality of your branching video.
Branded stories
Create fun branching videos that immerse your audience in a story in which your brand is at the heart of the interactive experience. For example, dress up for a date with (your brand’s) new looks.
Virtual Consultations
Simulate a consultation with a sales rep using a branching video. Just like a salesman asks questions and then suggests solutions, use your video to prompt the viewer to answer questions, and then provide instant personalized feedback.
Treasure Hunt
Create a virtual treasure hunt where viewers need to solve mysteries or answer questions for a chance to win a prize from your company.
Build your own
Let your viewers build their own product or solution by making choices in your video. For example, create your own pizza or build your mother’s day gift box.
Customer examples
Dot.vu is used by some of the world's leading brands.
See how others are using Branching Video in the interactive experiences below.
Templates for Quick Work
Choose between a wide range of easy-to-configure templates
to quickly create and launch your own Branching Video.
Do you have something else in mind?
With Dot.vu, you can customize everything from design & layout to functionality – the sky is the limit. Want to discuss your project?
Much more than Branching Videos
Our all-in-one Interactive Content Platform allows you to build much more than just branching videos. Explore some of the related Interactive Experiences below:
Need more inspiration?