Create a dialog

People lose interest quickly, and most don’t get past the first few seconds of promotional videos. So, instead of talking at the viewers, use interactive content to create a conversation with them by asking questions and responding as a real person would.

Improve message retention

By prompting people to answer questions, you encourage your audience to pay close attention to your video content. This greatly improves message retention and memory.

Grow your email list

Offer viewers an incentive to answer all the questions right with a give-away or prize that they can get by filling out an opt-in form.