Interactive Display

Kimberly Clark created an interactive display project for an event. The purpose was to attract people and inform them about their business.

Interactive Sales Consultation

Kimberly Clark created an interactive display project for an event. The purpose was to attract people and inform them about their business.

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Kimberly-Clark Corporation is an American multinational personal care corporation that produces mostly paper-based consumer products with approximately 43,000 employees. Kimberly-Clark includes well-known global brands like Andrex, Cottonelle, Depend, Huggies, Kleenex, Plenitude, Poise, Scott, and U by Kotex. They are an indispensable part of life for people in more than 175 countries.

Kimberly-Clark Corporation is an American multinational personal care corporation that produces mostly paper-based consumer products with approximately 43,000 employees. Kimberly-Clark includes well-known global brands like Andrex, Cottonelle, Depend, Huggies, Kleenex, Plenitude, Poise, Scott, and U by Kotex. They are an indispensable part of life for people in more than 175 countries.

Concept description

For this project, Kimberly-Clark wanted to create a unique interactive experience for the participants of one of their events. Participants could use interactive displays to explore three distinct sections of the experience, each with their own purpose. First, participants could learn more about the company and find different interactive slides with lots of valuable information on the company's values, mission, etc. Second, participants could answer a personality quiz where, after answering various questions, they would be assigned a personality type. Finally, participants could also embark on a mission where they had a specific task to accomplish, and they were asked questions about how they would solve that task: the tasks and the questions for that experience were about purchasing behaviors. So, not only were participants delighted by the experience, but Kimberly-Clark also collected new valuable insights about their customer journey.

For this project, Kimberly-Clark wanted to create a unique interactive experience for the participants of one of their events. Participants could use interactive displays to explore three distinct sections of the experience, each with their own purpose. First, participants could learn more about the company and find different interactive slides with lots of valuable information on the company's values, mission, etc. Second, participants could answer a personality quiz where, after answering various questions, they would be assigned a personality type. Finally, participants could also embark on a mission where they had a specific task to accomplish, and they were asked questions about how they would solve that task: the tasks and the questions for that experience were about purchasing behaviors. So, not only were participants delighted by the experience, but Kimberly-Clark also collected new valuable insights about their customer journey. 

Dot.vu Interactive Content Platform - Customer Examples - Kimberly-Clark - Interactive Display

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